Homeless in Sanford
Many of you saw the story on 60 minutes about the homeless families in Seminole County. I’ve actually been working with the Metzgers for a few months, though my efforts have been minimal up to now. (They are the family living in the truck.) I met with them last night and pushed their project (a website for Arielle’s budding business) …
Giving thanks
It’s Thanksgiving, so I want to give thanks for all the wonderful people in my life, and the ways that they have enriched my life over the past year. To the past and present members of the US Military, and the families who serve with them, thanks. To all the inspiring, supportive friends I have met through Spark & Hustle …
Google+ is NOT dead!
There has been some discussion on the web hinting that Google+ might be dead on arrival, but I think that is stupid, irresponsible, and just plain wrong! (Not just wrong as a matter of fact, but ethically wrong as well.) Google+ has over 40 million users already, which is impressive for a venue that’s only been out of testing mode …
Occupational Hazard, I Guess
Some of you may know that my web design firm has launched a new division called “Sell 2 Senior “, that specializes in websites for companies that market to seniors. (The idea is that our websites are designed to be very “Senior-Friendly”, as in Simple, Uncluttered, Uncomplicated, Easy to navigate. Anyway, I spend a lot of time surfing the web, …
Take it offline
You all know I’m a huge proponent of online marketing. After all, that’s how I make my living. But today I want to talk about your offline interactions, because I don’t want you to lose the power of personal relationships. As you work to grow your online audience, take the time to cultivate the best prospects through offline interactions. Here …
Why Facebook Fan Pages Fail
You say you built a fan page and you posted to it every day, but you still aren’t getting any new business from it? You hired a designer to create a professional landing page and you developed some fan-only content, but none of your fans are buying your products? So why has your fan page failed? There are any number …
